Campaign Story
About the project
Malnutrition and anemia are critical health concerns in the urban slums of Bangalore, affecting children, adolescent girls, and pregnant women. Limited access to nutritious food, inadequate healthcare, and deep-rooted societal norms contribute to poor health outcomes. Many children suffer from undernutrition, while adolescent girls and expectant mothers face high risks of anemia due to early marriages and lack of proper care. CRY America aims to bridge these gaps by improving access to healthcare, promoting nutritional awareness, and ensuring better hygiene practices, empowering communities to build a healthier future for their women and children.
Making a difference
CRY America Project AEET has been working towards the betterment of health access and hygiene facilities across seven slums in Bangalore. The project works towards the reduction in malnutrition and undernutrition in children between 6-36 months age and pregnant women respectively. Another focus is on combating severe illness like anemia through fostering proper health care facilities.
The Way Forward
● Conduct UHND meetings with the participation of 300 mothers with children aged 0–36 months.
● Ensure growth monitoring and follow-up for 743 children aged 0–5 years.
● Facilitate the transition of 8 severely underweight (SUW) children to moderately underweight (MUW) and 25 MUW children to full recovery.
● Enroll 320 children aged 3–36 months in AWCs and ensure their access to Take Home Ration.
● Link 130 pregnant and lactating mothers to maternity health programs.
● Ensure the immunization of 121 children in 7 operational slums.
● Conduct 5 sensitization meetings on nutrition for pregnant and lactating mothers in 7 AWCs.
● Roll out Year 1 and Year 2 Life Skills Modules (LSM) for 65 children and Year 3 LSM for 100 children.
● Develop Life Skills and Leadership Skills for 7 children, 5 adolescent girls, and 4 boys’ collectives.
The Way Forward
● 100% targeted people from reference communities will get awareness training during the project period about COVID-19 & its protection systems
● Survival of newborn children ensured through strengthening preventive and protective mechanisms on maternal and child health
● Reduction in the cases of undernourished children
● Combat child malnutrition through strengthening the livelihood system of the community and also enhancing household food security
● Provide critical education support in this extended gap period, so that children can return to school with confidence
Project Impact
235
mothers participated in 19 UHND (Urban Health and Nutrition Day) meetings.
138
pregnant and lactating mothers linked to the Mother Child Health Card (MCH).
16
collectives formed with 243 children and adolescents.
219
children enrolled in Anganwadi Centres (AWCs).
11
severely underweight children referred to the Nutrition Rehabilitation Center (NRC).
22
moderately underweight (MUW) children recovered through nutrition management.
194
lactating mothers received AWC Take Home Ration (THR).
118
mothers attended sessions on health, nutrition, education, and child marriage.
87
pregnant women received 150 Iron and Folic Acid (IFA) tablets.
73
children fully immunized.
27
Life Skills Sessions (LSS) conducted.
158
AWC workers trained on child malnutrition
243
children sensitized on nutrition, menstruation and personal hygiene
340
participants attended child rights awareness campaign
177
adults and children participated in activities for World Day Against Child Labor.
Last year’s budget: $42,220
Current Year’s Approved Grant Jan ‘25 to Dec ‘25: $50,643
Laskhmi’s path to safe motherhood
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